Copywriter Job at Robert Half, San Francisco, CA

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  • Robert Half
  • San Francisco, CA

Job Description

Job Description

Job Description

We're looking for a Freelance Social Media Copywriter to help us establish and maintain a cohesive social tone of voice across social media platforms. You’ll play a critical role in creating compelling, approachable, and consistent messaging for executive content while updating audiences on big industry news, including earnings and other key updates.

Key Responsibilities:

  • Create and refine social copy: Develop authentic, casual yet professional messaging for Instagram Threads, X, and similar platforms.
  • Maintain a consistent tone: Follow existing social tone of voice guidelines to align content with our brand style, ensuring the right balance between approachable and authoritative.
  • Support executive messaging: Collaborate with internal stakeholders to prep social copy that communicates industry updates, including earnings and other newsworthy topics.
  • Continuously optimize messaging: Adapt your approach based on feedback and evolving brand needs.

Qualifications:

  • Prior experience developing copy for professional social media accounts across platforms like Threads and X.
  • Strong grasp of constructing authentic, accessible language while balancing more formal industry topics.
  • Ability to communicate complex updates (e.g., financial or business performance) clearly and engagingly.
  • Exceptional attention to detail and adherence to brand tone guidelines.
  • Experience working with executives or leadership teams is a plus.
  • Flexibility to deliver on part-time commitments of up to 16 hours per week.

What We’re Looking For:

We’re seeking someone who thrives on striking the perfect voice—the sweet spot between casual and credible. Your talent for creating authentic messages resonates with diverse audiences while staying aligned with our professional standards.

Job Tags

16 hours, Part time, Casual work,

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